Google Ad Management Plan
$1,500/mo (3 month contract)
Targeted Google Ads campaigns to drive traffic, conversions, and measurable ROI through search, display, or Performance Max.
- Account setup or optimization
- Keyword & audience research
- Ad copy & visual testing
- Campaign launch & management
- Conversion tracking setup
- Monthly video performance meetings
- Dedicated project manager & inbox
What’s Included?
$1,500/mo (3 month contract)*
Delivers targeted, optimized Google campaigns with full account setup, ongoing management, and performance tracking to drive leads, donations, and conversions.
- We run Google Paid Ads to drive targeted traffic and conversions.
- Campaigns can use Search, Performance Max (PMax), or Display.
- Ads support goals like donations, leads, and ROI with tailored strategies.
- Service includes account setup or optimization and ongoing campaign launches.
- Ad copy and visuals are tested for engagement and conversions.
- Ongoing optimization focuses on conversions, not just clicks or impressions.
- Includes monthly video meetings, a dedicated manager, inbox, and 24/7 dashboard.
- First month covers account setup, optimization, and access setup.
- GA4 access is required for basic conversion tracking setup.
- Advanced tracking via Tag Manager, Clarity, or other tools is available for $1,500.
- Ad spend is separate; recommended $500–$1,000/month, with PWI support.
- After 90 days, strategies are refined based on audience, goals, and preferences.

Additional Services
$350/mo
Helps eligible nonprofits set up, optimize, and manage Google Ads to drive traffic, sign-ups, and donations with up to $10K/month in ad spend.
- For eligible US 501(c)(3) nonprofits
- Expand reach & online visibility
- Supports traffic, sign-ups & donations
- Up to $10K/month in Google ads spend
- Google Ads setup or optimization
- Ongoing campaign launches & tracking
- 24/7 dashboard for real-time results